--- name: "Gunnison Elks Lodge #1623" version: "alpha" description: "Visual + editorial direction for Gunnison Elks Lodge #1623. Generated from the Muse reading and AI-derived voice; powers consistent rendering across the Doozer site, AI agents, and future automation." colors: primary: { value: "#0a3b2c" } secondary: { value: "#e8d8a8" } accent: { value: "#c2362b" } typography: body: fontFamily: "sans-serif" fontWeight: "regular" display: fontFamily: "sans-serif" displayStyle: "standard" spacing: s1: "4px" s2: "8px" s3: "16px" s4: "24px" s5: "32px" s6: "48px" rounded: card: "14px" button: "999px" image: "18px" --- # Gunnison Elks Lodge #1623 ## Overview Gunnison Elks Lodge #1623: Your Mountain Home for Brotherhood Join friendly locals in Gunnison, CO for bingo nights, patriotic events, and unbeatable community spirit at 123 S Main St. Nestled in the heart of Gunnison, Colorado, at 123 S Main St, the Gunnison Elks Lodge #1623 stands as a beacon of brotherhood, patriotism, and small-town camaraderie. Since earning our charter, we've been the go-to spot for locals seeking authentic Western hospitality amid the rugged beauty of the Rockies. Picture this: crisp mountain air filtering through our welcoming doors, the lively chatter of bingo players calling 'Bingo!' under neon lights, and the clink of glasses during our famous 4th of July celebrations. We're more than a lodge—we're a family forged in the high-altitude spirit of Gunnison, where elk roam the nearby hills and neighbors become lifelong friends. With a stellar 4.7/5 rating from 21 glowing reviews, our lodge buzzes with weekly bingo games that draw crowds from across the valley, friendly bartenders slinging cold ones, and events that honor our veterans and community heroes. Whether you're a long-time member or a first-time visitor, step into a place where red, white, and blue pride meets genuine Colorado warmth. From fundraisers supporting local youth to casual hangouts that feel like home, Gunnison Elks Lodge #1623 is where memories are made, one high-five at a time. Come elevate your social game in the mountains—doors open wide for you. **Archetype:** `classic` · **Voice:** `professional` · **Pace:** `steady` · **Density:** `medium` ## Colors The palette is designed to reflect Gunnison Elks Lodge #1623's character — every token below is a deliberate direction, not extracted noise. - **Primary** (`{colors.primary}`) — `#0a3b2c` — dominant identity color, used for headers, primary buttons, link emphasis, brand marks. - **Secondary** (`{colors.secondary}`) — `#e8d8a8` — supporting tone, used for soft backgrounds, dividers, and quiet emphasis. - **Accent** (`{colors.accent}`) — `#c2362b` — high-contrast attention color, used sparingly for CTAs, badges, and editorial moments. ## Typography - **Body** (`{typography.body}`) — `sans-serif`, `regular`. Used for paragraph text, lists, captions. - **Display** (`{typography.display}`) — `sans-serif` in `standard` mode. Used for hero headlines, section titles, and editorial pull-outs. Set generous line-height (1.6+) for body. Display can run tight (-0.01em letter-spacing) for graphic impact. ## Layout Default rendering uses the Doozer Muse v3 section pipeline. Sections are addressable units — each one selectable by variant (e.g. `about/alternating`, `services/alternating`, `events/upcoming-list`). The container pattern is: - Outer: `.container` (max-width 1400px) - Body prose: `.container-narrow` (max-width 900px) — readability is non-negotiable - Mobile collapse at 880px and 640px breakpoints ## Shapes - Cards: `{rounded.card}` (14px) — gentle, signals warmth without softness - Buttons: `{rounded.button}` (999px / pill) — directional, never timid - Images: `{rounded.image}` (18px) — generous, frames content as artifact ## Components Doozer ships a fixed component vocabulary that every business site shares. Each component honors the tokens above. Operators don't choose components — the Muse v3 pipeline composes them per section. - **Hero** — full-bleed photo, brand-tinted overlay, trust pill (rating + today's hours), large display headline - **About / Services** — `classic` text-only OR `alternating` (image+text rhythm). Smart photo selection via vision metadata. - **Why Choose Us** — modern numbered cards (01 / 02 / 03), or icon cards, or photo cards — variant per Muse - **Events** (`upcoming-list`) — chronological event list with affiliate-wrapped tickets - **Reviews** — letter-on-gradient avatars (or Google profile photos when available), show-more for long reviews - **FAQ** — native `
` accordion, brand-tinted accent on open - **Hours of Operation** — live open/closed banner + weekly grid with today highlighted - **Contact** — embedded map + action cards + Save-to-Contacts vCard + Share button - **Network footer** — every page declares its position in the Doozer / BerrySmart network ## Do's and Don'ts ### Do - Treat color tokens as inviolable — `{colors.primary}` is **the** brand color, not a starting suggestion. - Pair `classic` archetype with the matching decorative hints: (none specified). - Use `{colors.accent}` only for high-intent surfaces (CTAs, urgency, editorial pull-outs). It should feel rare. - Preserve readability — body line-length never exceeds ~75 characters. - Honor the `professional` voice in every line of generated copy. The Muse defines this; don't drift. ### Don't - Don't introduce colors not in the palette. If a new color is needed, add it via the Muse, not ad-hoc. - Don't replace Doozer components with custom HTML — the pipeline handles structural variants; new structures belong as variants under `includes/sections/`. - Don't run banner ads, popups, or interstitials. Per the Mission Charter, affiliate revenue is a side-effect of usefulness, never the primary surface. - Don't generate content that contradicts verified facts (address, hours, phone, rating). The AI generates voice + emphasis; verified data is sacred. --- *Generated by [Doozer](https://doozer.work) from the active Muse for `gunnison-co-1623.elks.club`. Format: [Google Labs DESIGN.md](https://github.com/google-labs-code/design.md) (alpha). Refreshes when the Muse, AI content, or brand colors change.*